The Educaterers service, who have taken over delivery of school meals from Warwickshire County Council, provide 125,000 meals a week to school children across the county. They launched as a Local Authority Traded Company – the first for Warwickshire County Council – in September.
The new three-week photograph menu means that pupils can now see what the meals look like before making their choices. It has some great new dishes including salmon pasta bake, cheesy barbecue bacon pasta, a no added sugar strawberry bun and a new deli bag option.
The menu fully meets School Food Standards and The Soil Association’s Silver Food for Life standard, which Educaterers have been awarded.
Educaterers has taken over the delivery of school meals from Warwickshire County Council as part of an ambitious project. The County Council provided a successful catering service to schools in Warwickshire for over 25 years, but by setting up as a new, stand-alone company, Educaterers has more freedom to compete, bid for new contracts, and reinvest back into the business.
As a traded company there is also more flexibility to work with local suppliers and producers. Educaterers is wholly owned by Warwickshire County Council as the sole shareholder and provides meals to 195 schools in Warwickshire.
Terry Tredget, Director of Catering at Educaterers said: “Today’s school meals are nourishing, delicious and great value for parents. By featuring photographs of our food, our new menus enable pupils to see what the meals look like in advance before they make their choices.
“Schools and parents love this innovative way to promote our delicious nutritious lunches and as a result uptake has grown to over 125,000 meals per week across Warwickshire. Families can be certain that school lunches are far from being convenience food and can help contribute to your children’s wellbeing, education and happiness.”
Cllr Peter Butlin, Portfolio Holder for Finance and Property at Warwickshire County Council, said: “Educaterers are building on the success and reputation of the council’s school catering service, while being able to operate and compete on a more commercial basis.”
Educaterers menus use a selection of local, seasonal and organic ingredients that are free from endangered fish and include meat and dairy products from farms with good standards of animal welfare.
Among the initiatives designed to encourage take up of school meals Educaterers have launched the Nutrigang to primary schools.
This campaign, which presents four friends with different hobbies and interests sharing a passion about food, is designed to create a more engaging lunchtime experience for younger pupils.