Keeping bread in the cold to save waste

The average person in the UK throws out more than half of a loaf of bread every month, something that is easily avoidable by storing bread in the freezer. Storing bread in the freezer doesn’t mean loads of hassle when it comes to using it, you can toast bread straight from the freezer.

The Warwickshire Waste Partnership is working with Love Food Hate Waste on a social media campaign, ‘Make Toast Not Waste’, to encourage residents to rethink how they store and use bread to reduce the amount thrown away.

Through March and April, there will be delicious toast topper inspiration on the Recycle for Warwickshire Facebook page, showing just how easy it is to stop binning bread. There are toast toppers that will impress guests, keep the kids entertained and healthy ideas that taste incredible.

By making smart decisions about how it is stored in the freezer, bread won’t go to waste every day. It’s not only standard bread that can be stored in the freezer, sourdough, naan, wraps, pittas and many more can be frozen as soon as it is bought. There are ideas on how to make yummy snacks and tasty treats using many different types of bread, using a range of different ingredients often hidden away in cupboards.

Councillor Jeff Clarke, Portfolio Holder for Transport and Environment said:

“Our latest campaign, ‘Make Toast Not Waste’ is looking to help people waste less bread, as a whopping 24 million slices of bread are thrown away every day in the UK! Half of this waste is a result of people not getting around to using it in time. We can all do our bit to bin less bread by popping it in the freezer to keep it for much longer, and you can even use bread straight from the freezer to make toast, without needing to defrost it first.

“We’ll be sharing some mouth-watering toast topper recipes that we hope will inspire people to Make Toast Not Waste, and in doing so, will be a positive step towards reducing the amount of food that gets binned from our homes each day.”

For more information and ideas, please go to and Like our Facebook page Recycle for Warwickshire.