Most Warwickshire Retailers Demonstrate Responsible Alcohol Sales

Most Warwickshire retailers are taking their responsibilities seriously and not selling alcohol to children and young people aged under 18.

Warwickshire County Council Trading Standards Service with the support of Warwickshire Police visited 32 off-licences and pubs across Warwickshire and carried out undercover alcohol test purchases with the help of child volunteers.

The volunteers, all aged 14 or 15 attempted to buy alcohol and were refused in 30 out of 32 attempts. Two sales were made, both in Rugby. Warwickshire Police issued the sellers with fixed penalty notices and Trading Standards Officers are now investigating further with a view to taking additional enforcement action.

Warwickshire County Councillor Howard Roberts, Portfolio Holder for Community Safety said:

“Underage drinking can lead to anti-social behaviour in our communities and damage the health of young people.”

“Whilst it is a disappointment when any alcohol sales are made to children, I’m pleased that the vast majority of retailers are taking their responsibilities seriously and not selling alcohol to under 18s.”

Intelligence led undercover enforcement exercises are just one of a number of measures used by Warwickshire Trading Standards to help ensure alcohol and other age restricted products are not sold to children, ranging from advice and the promotion of Challenge 25 to court action.